How To Improve Your WordPress Site Internal Link Structure [SEO Tutorial]
SEO



How To Improve Your WordPress Site Internal Link Structure [SEO Tutorial]

13th May, 2018 Naveed Zulfiqar

Improve WordPress Site Internal Link Structure,images result of Improve WordPress Site Internal Link Structure,improve,wordpress,site,link,structure
Struggling with low traffic on your blog?
Well, the first thing you could do to improve your organic traffic is by working on your On-Page SEO and On-site SEO.
ShoutMeLoud gets more than 1.5 million page views a month and 80% of our traffic is organic. It would not have been possible without high-quality content and technically sound SEO. Today, you will learn about one important SEO factor that will help you improve your overall SEO score and thus organic ranking.
Internal linking is one of the most overlooked factors by webmasters and those who hire writers for the content.
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What is internal linking in SEO?

Links from one blog post or a page to another within the same domain are called internal links. Internal links help search engines crawl the pages effectively. More than that, it helps to pass the link juice from one page to another.
Lets understand with an example:
Let’s say you have a webpage which has received about 10 high-quality backlinks from other domains. Now that page is already ranking higher in the SERP’s and what you can do here is you can link to other pages of your websites from that high ranking page and thus pass on the link juice to other pages which are not yet strong in terms of backlinks.
To build an authority website, you need to ensure all pages of your blogs are interlinked and this is where the internal linking technique comes into the picture.
A good example of the solid internal linking structure is Wikipedia and we all know how well Wikipedia ranks in search engine.
Now, since you have an understanding of what internal linking is, it’s time to learn some advanced tips and tricks of getting this technique right.

How to start internal linking

The thumb rule of internal linking is that pages should be contextually relevant. Whenever possible, take advantage of anchor text internal links.
  • Related posts after posts, and
  • Popular posts in the sidebar…
…are some of the easiest ways to add internal links to a webpage. In WordPress ecosystem, you can use WordPress plugins for quick internal linking. Here is a guide on the same which is a good starting point for you. You should look up to Wikipedia, and add 7-10 internal links in an article of 1200 words. There is no limit for internal links as long as they are contextually relevant and helpful for users.
I usually add internal links while writing a piece of content or when proof-reading it. If you have an editor in your organization, you should train him for adding the internal links while editing content.
Recently, I switched from Yoast SEO free to the paid version and it has a really nice feature called “Yoast internal linking” which recommends the relevant article that one could use it to add within the article.
Yoast internal linking
If you plan to add the internal links to a blog with over 200+ blog posts, this plugin will save a lot of time. I have talked about this feature in detail earlier,
But, how about old posts?
How do you find pages that have low incoming links or pages where you haven’t added enough internal links. In this next section, you will learn how to identify such pages. Once you do that, you can start editing them.

  • Check out:

Finding pages with low incoming or outgoing internal links

Low incoming links
The best way to start improving your internal link is by identifying pages which have the least number of internal links. Every page should at least have 1-2 internal links (referenced from other pages). For this, we will be taking help of SEMRUSH tool site audit feature. I have talked about SEMRUSH a couple of time in my earlier articles and this is the SEO suite I’m using from past coole of years. If you are using SEMRUSH, then use it’s feature to find pages with low incoming links or you can read the next section where I have shared how you can do the same using Yoast SEO WordPress plugin.
  • Add your site in the site audit feature of SEMRUSH Dashboard
  • Run a complete site audit (the trial version also lets you do that)
Site Audit
Click on issues, and under Notices you will see the option that says “X pages with only one or less incoming internal links”.
Incoming internal links
Once you click on it, you will find the list of pages that need your attention.
While you are using the issue feature of SEMRUSH, do try out few other things:
SEMRush
Alright, now let’s move to other parts of this puzzle and identify pages from where you can start giving more internal links.

How to identify pages with the low number of outgoing internal links

For this, we will be using Yoast SEO pro version. Yoast SEO Pro can also let you identify pages with low incoming internal links as well (I discovered that while writing this section).
From the Yoast > Tools section, enable the text link counter feature and go to posts edit section inside the dashboard where all your blog posts are listed.
Here, you will see two new columns which show the number of outgoing internal links and number of incoming internal links to the post. (See below screenshot for better understanding)
Incoming internal links to the post
Here, you can sort the columns based on ascending or descending order of the number of links. However, one feature that I miss seeing in the number of internal links is the ability to see the posts that are linked to that article. However, we can do that using another WordPress plugin called WP Link status. It has probably not been updated for long but it works.
For WordPress blogs, you can identify the issue quickly with Yoast SEO premium version. All other websites which are not built on WordPress or BlogSpot should use SEMRUSH to find such pages.
Once you have identified such posts which the low number of incoming internal links or outgoing internal links, half your job is done. From here on, you should start focusing on updating the posts to improve the overall link structure of your blog.
I hope you find this article useful and that it helps you sort your issues on the blog. Let us know…
  • How do you identify pages with no incoming internal links or pages with low outgoing internal links?
  • How do you improve your Website internal linking structure?
For now, here are a few hand-picked guides for you to read next (this is also a part of my internal linking technique):

  • Check out:

How To Improve Your WordPress Site Internal Link Structure [SEO Tutorial]

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Top Affiliate Networks To Find Affiliate Programs [Mega List]: 2018 Edition
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Top Affiliate Networks To Find Affiliate Programs [Mega List]: 2018 Edition

20th Apr, 2018 

Find Affiliate Programs
Are you looking to promote the best affiliate programs that offer high commission and also pay in time?
Today, you will be learning about the affiliate marketplaces which top affiliates use to earn millions of dollars a month. I have shared some of the popular affiliate programs for WordPress niche and also a post on the recurring affiliate programs that you can join.
I am sharing an exclusive list of top affiliate marketplaces which you can join immediately and once you are part of it, you can browse through countless affiliate programs and pick the one that suits your requirements.
Note: I will be using the term Direct affiliate program and in-house affiliate program. Both the terms mean the same thing.
Many of you might know about the benefits of affiliate networks and also refer to it as an affiliate marketplace. Those who don’t, I’m highlighting the benefit of joining an affiliate marketplace.
  • Affiliate program for all: One of the major problems we face as an affiliate is to find the affiliate program that aligns with our niche. In any affiliate network, you can find the affiliate program in various categories and pick the ones that suit your requirements.
  • Easy to reach minimum payout: When you sign up for an affiliate program directly (in-house affiliate program), the challenge is to reach the minimum payout. In an Affiliate marketplace, your minimum payout is the sum of all the affiliate programs that you promote. For a beginner, it’s easier to reach the minimum payout.
  • Fewer chances of affiliate sale frauds: When I joined the Hostgator affiliate program with their in-house affiliate software, it was a complete disaster. I have written about it here and have also made a video on the same. Hostgator people might not have liked me for it but eventually, they understood the problem and moved their program to ImpactRadius which offers better tracking.
There are times when the direct affiliate program can’t track the sales due to improper configuration of an affiliate software or a new affiliate manager but then there are times when some of them simply don’t want to pay you.
With an Affiliate marketplace (Network) you don’t have to worry about this problem. Their tracking mechanism is par excellence and you will be paid for your hard, as well as the not-so-hard work you put in.
I believe now you have understood the benefits of joining an affiliate marketplace. Let’s look at the best affiliate networks that you can join and start making money.
In the next section, you can read a brief about all the best affiliate network marketplaces. However, if you don’t intend to read and just sign up for the affiliate marketplaces, here you go:
  1. ShareASale
  2. Commission Junction
  3. Clickbank
  4. ImpactRadius
  5. GrowSumo
  6. Refersion marketplace
  7. Awin 
  8. Avangate
  9. Rakuten
  10. Amazon Affiliate Program

Top Affiliate networks to help you make money from Affiliate marketing

These networks are in order of my personal preference and the ones that are working out for me. Some of them have limited affiliate programs to promote but don’t discard any based on that. That is because you just need one great product to promote and earn thousands of dollars, if not millions.
Clickbank
Clickbank is a popular place for marketers to discover new affiliate programs. If you don’t have a Clickbank account, I suggest you create one right away. It’s free. In the future, if you discover a good affiliate product to promote that is managed using Clickbank, you can join it instantly.
I love this marketplace. In the last 5 years of using Clickbank, I have never faced any issues with the payment. The only challenge for a new user will be the UX.  Here is what the dashboard looks like:
Clickbank-dashboard
You can do a lot of things with Clickbank. I suggest being patient when you are learning everything about using Clickbank initially. Use the image below as a reference for finding affiliate programs.
search-products-on-Clickbank
For those monetizing their web property using affiliate marketing, this is a place you mustjoin.
ShareASale
ShareASale
If you have attended an Affiliate summit or watched affiliate summit videos, you might already know about them.
ShareASale was founded in 2000. Ever since it has paid millions of dollars to their affiliates. They have a great list of affiliate programs for the various niche. Even though their interface is not as modern as we would like it to be, you will have no problem understanding it. ShareASale makes it easier for you to get started with affiliate marketing. If you wish to know how a company offers an affiliate program on ShareASale, you should read this guide. This will give you a backstage view of the other side.
You can join ShareASale program now. It usually takes 2-3 working days to get approval for the network. You can then follow my instructions in the video above and find the top 100 affiliate products on the  ShareASale network.
Commission Junction
Commission Junction
Commission Junction is one of the most reputed and popular affiliate marketplaces for bloggers and affiliate marketers. They have been in business since 1998 and this is a place where you will find a ton of affiliate programs.
They are one of the first few that you should join. Like other affiliate networks, Commission Junction connects marketers with brands. Do fill up your profile details before you join an affiliate program under the Commission Junction network.
I have had a great experience with Commission Junction over the past 7 years and no issues with getting paid. This is a must join affiliate marketplace for any blogger.
Impact Radius
Impact Radius
Impact Radius is another fast-growing affiliate marketplace where you can find many fashion, web app, hosting, and antiviruses related affiliate programs. Lately, I have noticed a lot of brands moving their affiliate programs to Impact Radius. They are one of the first to take advantage of the fingerprint technique to count the sales, which is a big advantage for marketers and also for the brands.
Growsumo
Growsumo
Many of you might not have heard of Growsumo, given it’s a relatively new affiliate marketplace. I have been using it since 2016 and found many great affiliate programs here. On Growsumo, you can find products related to entrepreneurs, small businesses, hosting and few others.
What I really enjoy about Growsumo is the simplicity to join the program. The interface offered by Growsumo is one of the best and also very easy to use. They currently support only PayPal as the payment method. The minimum payout is $50 only.
Refersion marketplace
Refersion is a popular affiliate marketplace with a good number of brands. Here, you can find affiliate program in various categories. Once you are signed up, you can search affiliate programs based on various filters.
Search-Affiliate-Program
Do remember, every affiliate program is managed by the brand itself, so you will be paid for the individual programs. They also have their own rules.
Affiliate-Program-details
You can see important details about like “Tracking Compatability”, Marketing Materials Provided and Payout method. You can also configure options to receive email notifications for the new affiliate program in any particular category.
Get-email-notification-for-new-affiliate-programs
Don’t mistake this marketplace for ShareASale or CJ. Here, you will find the details of all affiliate programs that use Refersion software to manage their affiliate programs. The marketplace looks like it is work in progress, given a lot can be done to improve the user experience. For example, the search button is missing. However, it’s good to have another resource that lets us find and discover new affiliate programs.
Amazon Affiliate Program
Amazon Affiliate Program
A list of top Affiliate network will always be incomplete without listing the Amazon Associate Program. This is a program that works in every niche and you have a huge opportunity to make money from it.
Here at ShoutMeLoud, we have covered about Amazon Affiliate Program a lot of time and something you should definitely read. Here are a few hand-picked guides to help you get started:
Once you have gone through it, the next step is to sign up and start utilizing one of the biggest catalogs of products in the world to make money for you.

Over to you: Share your best affiliate network

These are the top Affiliate networks that any blogger, marketer, or influencer should join in to start making money from Affiliate marketing.
As the affiliate industry is growing, we can expect more cutting edge affiliate network to surface. However, you should always consider working with reputed companies as they are more customer-centricc and you will get paid.
I will keep updating the list as I discover new affiliate networks worth adding to the list.
You could also help me by recommending a network that I should add here. I will look forward to your suggestions in the comment section below.
Go ahead and make some money for yourself.
Also, here are a few hand-picked guides for you to read next:

Top Affiliate Networks To Find Affiliate Programs [Mega List]: 2018 Edition

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How To Add Schema Markup To WordPress And Get Rich Snippets

How To Add Schema Markup To WordPress And Get Rich Snippets

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18th April, 2018  BY Naveed Zulfiqar
For more info: The Top 14 Ways to Improve Your SEO Ranking Remarketing Made Simple: A Step-by-Step Guide From Start to Profit: How to Set Up an Ecommerce Store and Generate Sales 10 Foolproof Strategies for Choosing an E-commerce Niche

Most bloggers do everything possible to make their content rank higher in Google. That’s a good thing and you should always strive to increase your site’s Google rankings.
But it’s not just about where you rank, it is also about how many people click on your site in the search results.
While most people are going to click on the first result, you can improve your chances of getting clicks by adding schema markup to your content.
For example, which of these search results is more attractive to you?
add-schema-markup-to-wordpress
Most people would say the third one, even though it ranks lower than the other two!
To help you get the same type of eye-catching search results, you need the schema markup. And in this post, I’m going to show you exactly how to add schema markup to WordPress.

What Exactly Is Schema Markup?

Schema markup is a specific type of structured data that all of the popular search engines have agreed to use.
It goes directly in your site’s code, so your human visitors will never see your schema markup on the front-end of your site. But search engines can read the code to learn more about your website.
You can see an example of how schema markup looks below:
Schema Markup
The purpose of schema markup is to add context to your website’s content. For example, it lets you tell Google that a specific number is your review rating for a product, rather than just a random number.
Then, Google can use this extra context to give you something called rich results (formerly known as rich snippets).
When you use structured data to mark up content, you help Google better understand its context for display in Search, and you achieve better distribution of your content to users from Search
Does Schema Markup Help You Rank Higher In Google?
There is no data to suggest that schema markup will actually improve your rankings.
But there is data to suggest that rich snippets can increase how many people click on your existing rankings.
Again, this is because schema markup helps your website stand out against the other pages ranking for the same keyword.
So even though schema won’t currently make you rank higher, it can still help you get more traffic from Google by increasing your organic CTR rate.

How To Add Schema Markup To Your WordPress Site

The easiest way to add schema markup to WordPress is by using some plugins.
The exact plugin that you should use depends on what type of schema markup you want to add, though.
Below, I will suggest some tools that all sites should use, as well as some other schema markup plugins that only apply to specific types of sites.
For more info:
You Should Use Yoast SEO For Basic Schema Markup
Yoast SEO, as well as most other SEO plugins, makes it easy to add basic schema markup to your site.
Specifically, Yoast SEO helps you add these four basic types of schema markup:
  • Basic organization data
  • Breadcrumbs
  • Social profiles
  • Homepage for search
If you use the Yoast SEO configuration wizard, you should have already filled out this information:
Yoast SEO configuration wizard
But you can also access its settings by going to SEO → Search Appearance → General:
Search Appearance - Yoast SEO
This schema markup helps Google display your website in its Knowledge Graph, and it can also get you breadcrumbs in Google’s organic search results.
It’s not complete, though. Also, certain types of sites need additional schema markup…

How To Get Star Rating Rich Snippets For Product Reviews

A lot of us review products to generate traffic (and often affiliate commissions).
If you write these types of reviews, it’s very easy to enhance your site’s display by adding star ratings and the reviewer’s name. You can see an example of this for ShoutMeLoud below:
Get Star Rating Rich Snippets For Product Reviews
This type of schema markup is surprisingly easy to add – all you need is a review plugin.
I use one called Author hReview here at ShoutMeLoud. However, the product seems to be phasing out and is no more a reliable solution. This is something you should not be using and I will also be shifting to one of the other solutions that I have listed below.
However, for the better understanding let me show you how Author hReview plugin works:
All I need to do is fill out some basic information in the WordPress editor:
Author Review Settings
Then, the plugin adds this small review summary box with the proper schema markup:
Schema markup
And once Google sees that box, it has all the information it needs to give your review those star-ratings!
There are also plenty of other plugins that can do something similar. Two good ones are:
If you like the styles of either of the above plugins, they’re totally fine to use as well.

How To Add Schema Markup For Other Content Types

So far, I’ve shown you how to add the schema markup types that most blogs will use. You know how to add:
  • Basic organization and sitelinks schema via Yoast SEO
  • Review rich snippets via a review plugin
But what if your blog posts other types of content? Google supports a ton of different schema rich results for things like:
  • Events
  • Job posts
  • Local businesses
  • Products
  • Recipes
  • Etc.
For example, here’s what a recipe rich snippet looks like:
Recipe rich snippet
If you run a food blog, that’s pretty eye-catching, right?
You can see a full example of how all these rich results look like at the Google Search Gallery.
To add these other types of schema markup, you have two good options:
These plugins are from the same developer but go about adding schema markup in different ways.
The All In One Schema Rich Snippets lets you add a content box to your site with proper schema markup, just like the review example I showed you above. For example, you can add new content to your post for recipe data:
The All In One Schema interfaceThe recipe data that you add in this box will appear in your post according to the plugin’s settings.
Schema Pro, on the other hand, works behind the scenes. Instead of using it to add new content, you just map it to your existing content using a simple, code-free interface. The benefit is that humans won’t ever see anything beyond your normal post content.
Which is better? Well, it depends:
  • Schema Pro is good if you’re already using a separate plugin for events, recipes, etc. and just want to add schema markup to that plugin’s existing output.
  • All In One Schema Rich Snippets will still get you the same rich results, you’ll just need to display its content in your post, which may or not be something that you want to do.

Configure Rich Snippet
The Schema Pro interface

Final Thoughts On How To Add Schema Markup To WordPress

If you’re just writing regular blog posts, you probably don’t need a dedicated plugin. Just make sure to fill out the basic schema markup in Yoast SEO to take advantage of organization markup, as well as breadcrumbs and sitelinks.
If you write any type of reviews though, you should definitely consider one of the review plugins to get star-ratings in Google’s search results.
And if you’re publishing content like recipes, events, products, etc. then you should definitely get one of the specialized schema markup plugins to take advantage of the rich results for those content types.
Do you have any other questions about adding schema markup to your WordPress blog? Leave me a comment and I will try to help.
Here is another write up you may be interested in:

How To Add Schema Markup To WordPress And Get Rich Snippets

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